LDM's Frank Feeley (Feeley Media) has been in radio sales for twenty-five years working as a sales manager, account executive, and sales trainer in small to medium size markets. He has spent the last fifteen years training sales staffs in the fundamentals of prospecting, proposal writing, marketing concepts... even collections.
LDM workshops will inspire your reps by increasing their knowledge of the radio advertising business and consequentially increase your stations revenue.
Local Direct Marketing Workshops are designed so that your sales staff will only be off the streets for one day. Our goal is to educate your reps in the fundamental processes of radio sales. We want to show that changing their approach to the sales process will help them build their list immediately and increase revenues for your station or stations.
LDM will work closely with your sales manager or manages to customize a one day workshop especially designed for their staff. LDM wants to partner with your company with an on-going, monthly, hands on program to keep your sales people on track.
We have some very informative video from some of our workshops that target in on Key-Points
for your Radio Sales Staff. These videos allow the seminar attendees the opportunity for refreshers and to stay focused on the goals set in motion.
* Introduction - Keys to Being Successful in Broadcast Sales
* Prospecting - LDM demonstates how to choose a good prospect. You'll see the steps you need to take to get better prospect leads.
1. Let's talk promotions - Learn how and when to execute a promotion. How to make more money using a promotional idea.
2. Million Dollar Media Promo Ideas- bring your client a promotional idea that drives traffic to your clients location with MDM. Ideas like "Win FREE gas for life" or "$10,000 in cash and a new car". Go to www.milliondollarmedia.com for more ideas.
3. Web Site Promotional Tie In - Learn how you can use your stations website to help your client cultivate leads for their business. Also how your satation website can help with your client promotion.
4. How To Build a Promotional Package - Learn how to develop yor own promotional packages the will make you more MONEY.
Local Direct Marketing provides these videos to also prospect new clients that need there sales staff to get on track and focus on achievable goals and producing higher revenue for your stations. LDM seminars are comprehensive as well as informative, your team will have a more clearer understanding of expectations and the ability to deliver. Take a moment please to view our short videos. Call us or contact us with questions you might have.
